Okay folks. Let’s be frank for a moment. How many of you actually believe bottled water comes from the Alps, Maine, or some secluded fountain of youth? Hopefully none of you, because this Reuters report confirms my longstanding suspicious, bottled water is just tap water. Martinne Geller explains:
PepsiCo Inc. will spell out that its Aquafina bottled water is made with tap water, a concession to the growing environmental and political opposition to the bottled water industry.Personally, I buy bottled water—about once every six months—so I can refill the bottles with my own filtered tap water.
According to Corporate Accountability International, a U.S. watchdog group, the world's No. 2 beverage company will include the words "Public Water Source" on Aquafina labels.
"If this helps clarify the fact that the water originates from public sources, then it's a reasonable thing to do," said Michelle Naughton, a Pepsi-Cola North America spokeswoman.
Pepsi Chief Executive Indra Nooyi told Reuters earlier this week the company was considering such a move.
Pepsi's Aquafina and Coca-Cola Co's Dasani are both made from purified water sourced from public reservoirs, as opposed to Danone's Evian or Nestle's Poland Spring, so-called "spring waters," shipped from specific locations the companies say have notably clean water.
Coca-Cola Co. told Reuters it will start posting online information about the quality control testing it performs on Dasani by the end of summer or early fall.
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